SEO Copywriting Services

Elevate your brand with words that rank and convert.

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Struggling to rank on Google? Your content might be the problem.

Effective SEO copywriting is both a skill and an art. Our team of professional SEO writers know how to craft website pages and blog posts that not only rank but also convert. With experience across multiple sectors, including agriculture, healthcare, technology, SaaS, education and training, finance, manufacturing and recruitment, you are in safe hands.


Our SEO content writing services are aimed at businesses that manage their SEO in-house and need a hand with the content side. If you don't have an SEO strategy and management process, we recommend our 'done-fo-you' SEO management service.

SEO Copywriting Services

Our SEO content writing services

A package will typically include one or more of the services described below.

SEO Blog Posts

SEO blog posts

Search engine-optimised blog articles that target every stage of the sales funnel.

 SEO Copywriting Audit

SEO copywriting audit

An analysis of your website copy and blog content to identify optimisation and new content opportunities.

On-Page SEO

On-page SEO

Improve the performance of your existing website content with best-practice on-page techniques.

SEO product description copywriting

Product descriptions

Keyword-rich content that enhances visibility, attracts more customers and boosts product sales.

Meta data - meta title and meta description copywriting

Meta data

Title tag and meta description copy that entices searchers to click through to your site. 

SEO landing page copywriting

Landing pages

Promotion landing pages that rank and convert (designed for long-term campaigns).

Not sure if SEO copywriting is worth it? Check out these benefits.

1. Improved search engine rankings 

SEO copywriting effectively targets relevant keywords to improve the likelihood of content ranking well on search engine results pages.

2. Increased organic traffic

Higher rankings in search engine results pages lead to more visibility, which drives more organic (non-paid) traffic to your website.

3. Enhanced user experience

Informative, and engaging content keeps visitors on your site longer, reducing bounce rates and improving overall user satisfaction.

4. Higher conversion rates

Persuasive and compelling SEO content can generate higher conversion rates for sales, sign-ups, or other desired actions.

5. Brand authority and credibility

​Consistently producing quality, optimised content helps establish your brand as a trusted authority in your niche.

6. Cost-effective marketing

SEO copywriting attracts organic traffic over time without ongoing costs, making it a sustainable long-term marketing strategy.

7. Better social media engagement

Well-optimised content is more likely to be shared on social media, increasing your reach and driving additional traffic back to your site.

8. Competitive advantage

Effective SEO copywriting helps you outrank competitors, capture more market share and establish your presence in your industry.

9. Content longevity

SEO-optimised content can continue to attract traffic for months or even years after it’s published, providing ongoing value.

10. Increased local visibility

SEO copywriting can improve visibility in local search results, driving more local customers to your business.

Why work with us?

Strategy first
Quality control
Integrity

Strategy first

We begin every project with a free strategy call to work out the most effective way to achieve your goals.

Expertise

Our experienced SEO copywriters know how to achieve the best results for your business.

Integrity

We won't try to sell you a service that you don't need or that exceeds your budget.

"I worked with Sue from FHC on the copy for my organisation's website. I would highly recommend her as she is diligent, thoughtful and very responsive. I am extremely happy with the result."

Caroline Rowland C.Psychol

SEO copywriting case studies

Here are a few examples of recent SEO copywriting projects.

Castle Health

SECTOR: Healthcare

Blog writing and video script writing for Brewers Decorating Centres

Brewers

SECTOR: Trade supplies

Website Audit, Blog Writing and Video Script Writing for Ultrimax

Ultrimax

SECTOR: Manufacturing/Ecommerce

FAQs

What is SEO copywriting?

SEO copywriting is the practice of creating web content that is both engaging for readers and optimised for search engine algorithms. It involves strategically using relevant keywords and phrases within high-quality, compelling content to improve a website's visibility in search engine results. The goal of SEO copywriting is to attract more organic traffic while also persuading visitors to take desired actions, such as making a purchase or signing up for a newsletter. 


Do you conduct keyword research?

Yes! Some clients provide us with keywords to target, while others ask us to conduct keyword research for them. We will build your package according to your needs. 

What if I don't like what you write?

We work closely with you from the outset to ensure that we have a good understanding of your business and SEO content needs, so it is unlikely that we will write something totally off the mark! We always include up to two rounds of revisions in the price. 

How do we get started?

We offer a free initial strategy session to identify the most suitable service package for your business goals and budget. During that session, we will collaborate with you to:

  • Define your objectives
  • Understand your business (products and services, USP, brand voice, ethos, target audience and competitors)
  • Build a package that meets your goals and accelerates your online growth. 


Will my web pages get to page one of Google?

Our on-page SEO service is aimed at brands who actively manage other aspects of their SEO (technical and off-page). While an SEO copywriter can implement on-page SEO and use best practices to help your web pages rank well in search results, you will need an SEO strategy and month-on-month SEO maintenance work to become visible in organic search engine results pages and maintain a page-one spot. We can offer these SEO services as a no-commitment monthly contract. 


Besides SEO, how else can I get my target audience to visit my website?

There are many ways. Pay-per-click techniques, such as Google Ads and Facebook Ads, will drive targeted website visitors to your site and get quick results. Longer-term strategies include blogging, email marketing, social media posts and lead magnet campaigns. Please contact us for advice on the best approach for your business. 

Do you use AI for your writing?

No. All our writing is composed by seasoned copywriters. We often use AI-powered tools to help us plan our work and improve our workflow, but the strategy and written outputs are always the work of a living, breathing professional. 


Learn more about our approach to AI >>

Can't find the answer to your question? Drop us a message. We'll be glad to help.

Related services

Website Copywriting Services.

Website copywriting

Search engine optimised website copy that convinces your visitors to take action.

Bespoke SEO Management

SEO services

Flexible packages that put your website at the top of search engine results pages.

Blog Writing and Management Services

Blog writing

Writing-only or full blog management packages that deliver impactful results.

Let's work together

We would love to hear about your project and discuss how we can help.